Wednesday, February 07, 2007
Richard Zeid, ADD '04, has logo published in upcoming book
Earth First Farms logo, designed by Richard Zeid Design, picked for inclusion in the Big Book of Logos 5.
Earth First Farms is an organic apple orchard growing seven varieties of apples on 45 acres of rolling land in southwest Michigan.
The apple was a natural choice for use in the logo, but rather than using a picture perfect apple that corporate growers typically use, an organic “less than perfect” one was created and paired up with traditional typography.
This annually best-selling book showcases effective logo design from around the world. the variety of styles and techniques on display cover the complete creative spectrum and provides endless inspiration for graphic designers in the critical ‘idea-generating’ phase.
© 2007 Richard Zeid Design